Business Communication By Shirley Taylor Pdf
Communication for Business, 4th editionA Practical ApproachBy Shirley TaylorFinancial Times / Pearson Education LimitedSeptember 2005ISBN: 456 Pages, Illustrated$67.50 paper originalThe fourth edition of Communications for Business is a comprehensive textbook,workbook, and reference book rolled into one. This book will help readers todevelop confidence and expertise in composing effective business communications.This book will be helpful to anyone who is working or training to work in anadministrative, managerial or secretarial role which demands good communicationand business English skills. This book should prove useful to students wishingto take the following examinations:' Pitman Qualifications English for Business Communication' LCCI Examinations Board English for Business' RSA Examinations Board Communication in BusinessContentsAbout the authorPreface to the fourth editionAcknowledgementsSection One: The nature of communicationUnit 1. Business communication basicsUnit 2. Speaking, listening and non-verbal communicationUnit 3. Use of EnglishSection Two: Business lettersUnit 4. Introducing the business letterUnit 5.
Business communication: The sharing of information between people within an enterprise that is performed for the commercial benefit of the organization. In addition, business communication can also refer to how a company shares information to promote its product or services to potential consumers. Essential Communication Skills: The Ultimate Guide to Successful Business Communication. Buy on Amazon.
Rules of good writingUnit 6. Recruitment correspondenceSection Three: TelecommunicationsUnit 7. Fax messagesUnit 8.
Electronic mailSection Four: Internal communicationUnit 9. MemosUnit 10. ReportsUnit 11. MeetingsSection Five: Persuasive communicationUnit 12. Circulars and sales lettersUnit 13.
Publicity materialUnit 14. Notices, advertisements and leafletsSection Six: Visual and oral communicationUnit 15. Forms and questionnairesUnit 16. Visual presentationUnit 17.
Invoice layout examples excel for mac. Reformulating and summarizingUnit 18. Oral presentation skillsAppendixIndexFeaturesThe book is filled with robust pedagogy, including new and updated illustrations,and features such as:' Let's Check - Put your new knowledge into practice by answering some quickquestions which test the theory you have just learned.' Did you know?
- This provides an interesting tidbit of information to enhanceknowledge.' What's Wrong? - 'What's Wrong?' Gives you an opportunity to criticise answersto some assignments.
You can then rewrite the documents more appropriately.' Checkpoint - Suggestions for readers to do something either as a group oras additional research Prepare for your exam with confidence with superb End-of-Chaptermaterials which include:' Help yourself - This offers simple tests to reinforce learning and build confidence.' A-Z of Bloopers, Blunders, Common Errors and Cliches - Avoid pitfalls andembarrassing business situations by studying these points.'